It’s October Prime Day!

You’ll be able to shop Prime Big Deal Days, including all of the best Prime Day Kindle deals from today, October 6, through the end of the day tomorrow, October 7. Every 2024 Kindle model is currently discounted.

Amazon did just release a new slate of Kindles, but only the previous generation is included in the Prime Day sale.

As someone who uses a 2024 model every single day, I’m here to tell you that a 2024 Kindle is still going to work just as well as a 2026 Kindle. As an avid reader myself, I’ve used nearly all of these devices, and if I haven’t, someone else on the Post Wanted team has.

We’d add all of these to our own carts, which is how you know these are deals worth shopping.

There’s even a Kindle Unlimited Prime Day deal to get free books! When you shop for a new Kindle, you’ll get three months of Kindle Unlimited free to explore everything that the unlimited library has to offer.

Remember, you’ll need to be an Amazon Prime member to take advantage of Prime Day deals, but you can sign up for 30 days free to enjoy all the benefits before committing to a paid membership.

Since this October Prime event is shorter than the four-day one in the summer, you have less time to add things to your cart and press the buy button — so we’d recommend doing that ASAP.

Prime Day Kindle Deals

Kindle

The basic Kindle is its lightest and most compact, making it perfect to take anywhere and everywhere. It comes with a brighter front light (25% brighter at max setting than the previous Kindle generation), dark mode and the same glare-free matte display you know and love.

Screen size: 7 inches | Colors: Black, Matcha | Storage: 16 GB | Battery life: Up to 6 weeks

Kindle Paperwhite

The Kindle Paperwhite is one of the best e-readers on the market. Of all the ones I’ve tried, it’s the one I recommend to most people. With a high contrast ratio and 25% faster page turns, it’s the fastest Kindle Paperwhite ever. It’s still waterproof and allows users to customize not just screen brightness, but also warmth.

Commerce Senior Strategist, Audience Optimization & Discovery Meaghan Seward is a huge fan of the Kindle Paperwhite.

“My Kindle has been a game-changer for getting back into reading,” she said. “The lightweight and ultra-packable Paperwhite is so easy to take with me while commuting or traveling. I love that I’ve been able to reduce my phone screen time, reach my reading goals and easily find great new titles and authors through Kindle Unlimited.”

Screen size: 7 inches | Colors: Black, Raspberry, Jade | Storage: 16 GB | Battery life: Up to 12 weeks

Kindle Paperwhite Signature Edition

The auto-adjusting front light that adapts to your surroundings, getting brighter when you’re in sunlight and darker as the night goes on, is the real standout feature of the Kindle Paperwhite Signature Edition. It also features a metallic finish instead of a matte one, plus expanded storage and wireless charging capabilities. It’s a small upgrade that makes a huge difference.

Screen size: 7 inches | Colors: Metallic Black, Metallic Raspberry, Metallic Jade | Storage: 32 GB | Battery life: Up to 12 weeks

Amazon Kindle Colorsoft

The Kindle Colorsoft Signature Edition is the game changer and the one I take everywhere with me. It has an upgraded 7-inch screen with 300 ppi resolution in black and white and 150 ppi resolution in color. The matte, anti-glare screen is perfect for reading in any environment, enhanced by the auto-adjusting front light that changes the screen brightness based on your surroundings.

It’s wonderful for graphic novel and comic readers, and I’ve even found that the highlight feature in different colors is extremely useful (I use it when I’m reading nonfiction about film to highlight standout quotes in one color and film titles in another).

Screen size: 7 inches | Colors: Black | Storage: 16 GB | Battery life: Up to 8 weeks

Kindle Scribe

All Kindles are good Kindles, but this supersized one is a fave of Commerce Reporter Nishka Dhawan’s. On the Kindle Scribe, she said, “I used this as a journal while I was dealing with my anxiety disorder. It was calming to have a place where I could read and write at the same time.”

Screen size: 11 inches | Colors: Graphite | Storage: 32 GB, 64 GB | Battery life: Up to 12 weeks

The Amazon Kindle Kids 16GB is currently 32% off ahead of Prime Day and comes packed with features designed specifically for children. The Parent Dashboard lets you easily add books from your account to your child’s library, monitor reading progress, adjust age filters, and even set device bedtimes. It also includes a two-year worry-free guarantee, providing peace of mind in case of accidental drops or damage. Plus, if you’re shopping for yourself, the Kids Kindle offers the same full-featured reading experience as the standard model, making it an excellent value purchase ahead of the holiday season.

Screen size: 6 inches | Colors: Varies by kid-friendly cover | Storage: 16GB | Battery life: Up to 6 weeks

Your Prime Big Deal Days FAQs, answered

What is Prime Big Deal Days and when is it?

Prime Big Deal Days — fondly known as October Prime Day — is Amazon’s biggest fall sale, offering massive discounts before the holiday rush of Black Friday and Cyber Monday. October Prime Day runs from Tuesday, Oct. 6 to Wednesday, Oct. 7, 2026.

Prime Day vs. Prime Big Deal Days

Prime Day and Prime Big Deal Days are both Prime member-exclusive seasonal sales with massive discounts on rotating bestsellers. Unlike July’s Prime Day, Prime Big Deal Days runs every October as a precursor to the busy holiday season, allowing shoppers to start saving on gift shopping early.

Do you have to be an Amazon Prime member to shop?

October Prime Day is exclusively available to Prime members. However interested shoppers can grab a 30-day free trial to try Prime, and its many benefits with no strings attached, and gain access to exclusive deals and the convenience of fast, free shipping.

What are the best deals?

From reporting on Amazon sales for years, we can tell you for certain that Amazon’s October Prime Day is the ideal time to save on big-ticket tech, Amazon devices, gift-worthy clothing and beauty and skincare staples, household essentials and many more Amazon best-sellers.

Is it worth it?

Every Prime Day sale is a great chance to score deals on thousands of best-sellers, top tech and appliances and every day essentials, but Amazon’s October event also has great pre-holiday discounts on gifts. Our team diligently sorts through all the offers to find the very best items to grab on sale.

When is the next Prime Day? Will there be another before Christmas?

We expect the October sale to be Amazon’s last Prime Day of 2026. Already wondering when Amazon’s next Prime Day is? We anticipate Prime Day to return in summer 2027, but just-as-good (if not better) deals are coming this Black Friday and Cyber Monday. Follow Post Wanted’s around-the-clock coverage, and you’ll be the first to know about headline-worthy sales. Click here to find all of the best deals.

For over 200 years, the New York Post has been America’s go-to source for bold news, engaging stories, in-depth reporting, and now, insightful shopping guidance. We’re not just thorough reporters – we sift through mountains of information, test and compare products, and consult experts on any topics we aren’t already schooled specialists in to deliver useful, realistic product recommendations based on our extensive and hands-on analysis. Here at The Post, we’re known for being brutally honest – we clearly label partnership content, and whether we receive anything from affiliate links, so you always know where we stand. We routinely update content to reflect current research and expert advice, provide context (and wit) and ensure our links work. Please note that deals can expire, and all prices are subject to change.