The ring you’ve been waiting for: Oura Ring hits lowest price at 48% off for Prime Day

If you’ve been waiting for the moment to slide this viral ring onto your finger, now might be your chance.
This is no ordinary band — the Oura Ring 4 is one of the sleekest, smallest wearable health-tracking devices out there, capturing more than 50 metrics, from sleep and recovery to activity levels, stress and even women’s cycle insights.
And today, the ring that has taken the internet by storm has just hit its lowest price ever at nearly 50% off for Prime Day, which runs from June 23 to 26.
It doubles as jewelry and, per months of testing, genuinely holds up as one of the simplest wearables on the market. Why? Because you’ll probably never want to take it off.
How We Find the Real Deals
Here at The Post, we don’t just diligently fact-check to call out fake news — we also relentlessly price-check to get you inflation-beating bargains you can trust. Before we recommend a single Prime Day purchase, our experienced bargain hunters put every “deal” through our price-checking gauntlet:
- The Background Check: We use hardcore tracking tools like CamelCamelCamel, Keepa and Amazon’s own Alexa to audit price history, ensuring mega sales aren’t just regular prices in disguise.
- The Retail Rivalry: We diligently cross-reference competitors like Walmart and Target to guarantee you actually see the lowest price on the web.
- And We’re Live: We track real-time trends and update our live coverage 24/7, keeping pace with shopper needs and retailer fluctuations.
Shoppers have just a few days to grab it for as low as $216. And, better yet, it’s on sale in several shades, including a striking gold, silver, black and yes — even the newer ceramic finishes.
Our advice: Don’t miss this Prime Day deal. Sales on the Oura Ring 4 don’t come around often, and with summer about to be in full swing, there’s really no better time to invest in fitness tracking.
The Oura Ring 4 uses Smart Sensing technology to track a variety of key health metrics, including sleep, heart rate, stress, activity and recovery. It also includes women’s health features like cycle tracking and period predictions via the Oura app.
Built for everyday wear, the Oura Ring 4 is praised for its durability. It’s water-resistant up to 100 meters and safe in temperatures up to 125 degrees. And, reviewers also suggest that it’s a solid alternative to heavier smartwatches, noting, “it’s lightweight, comfortable to wear all day, and doesn’t feel bulky at all.”
Plus, users can watch their long-term trends with the user-friendly Oura App. New users get one month of Oura Membership included, with full app insights available for $6/month afterward.
The ring comes with a charger and USB-C cable. And with up to eight days of battery life, it delivers continuous tracking, so you can get a more complete picture of your health data.
Your Amazon Prime Day FAQs, answered
What is Amazon Prime Day and when is it?
Prime Day is Amazon’s biggest sale of the year, offering deep discounts on bestsellers and everyday essentials. This year’s event runs from Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
How long is Prime Day?
This year, shoppers can take advantage of four days of Prime Day deals: Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
What’s new about Prime Day in 2026?
In addition to pushing up the sale to June, Amazon is including several new programs and promotions, including:
- Today’s Big Deals program: New daily discounts up to 50% off or more
- New deals dropping as often as every five minutes during the sale
- Prime members gain access to exclusive travel deals
- Prime members who spend $15 or more on a qualifying online grocery order have a chance to win free groceries for a year
- Prime members who set up a deal alert with Alexa have a chance to win a $1,000 Amazon gift card
- Through June 26, Prime members can get a large pepperoni or cheese pizza from Little Caesars for $5
- Through June 26, Prime members who purchase a new car through Amazon Autos get a $1,500 Amazon gift card
Do you have to be an Amazon Prime member to shop?
Prime Day and all its amazing discounts are exclusively available to Prime members. However interested shoppers can grab a 30-day free trial to try Prime, and its many benefits with no strings attached, and gain access to exclusive deals and the convenience of fast, free shipping.
What are the best deals?
From reporting on Amazon sales for years, we can tell you for certain that Prime Day is the ideal time to stock up on beauty and skincare staples, score big-ticket tech for less, bestselling vacuums, and comb through the massive catalog of Amazon best-sellers. Plus, since this year’s sale runs before the Fourth of July Americana-themed deals and summer hosting essentials.
Is it worth it?
We certainly think so! Prime Day is a great chance to score deals on thousands of best-sellers, top tech and appliances and every day essentials. Our team diligently sorts through all the offers to find you only the very best items to grab on sale.
When is the next Prime Day?
Already wondering when Amazon’s next Prime Day is? We expect Amazon’s October Prime Big Deal Days sale event to return in fall 2026. Follow Post Wanted’s around-the-clock coverage, and you’ll be the first to know about headline-worthy sales. Click here to find all of the best deals.
This article was written by Miska Salemann, New York Post Commerce Writer/Reporter. As a health-forward member of Gen Z, Miska seeks out experts to weigh in on the benefits, safety and designs of both trending and tried-and-true fitness equipment, workout clothing, dietary supplements and more. Taking matters into her own hands, Miska intrepidly tests wellness products, ranging from Bryan Johnson’s Blueprint Longevity Mix to the viral Oura Ring to Jennifer Aniston’s favorite workout platform – often with her adorable toddler by her side. Before joining The Post, Miska covered lifestyle and consumer topics for the U.S. Sun and The Cannon Beach Gazette.