Keeping up with the Kardashians’ skin care routines?

Kylie Jenner shared several snaps on Instagram last week, simply captioned “July.” And while the post includes adorable pets and a sneak peek at her upcoming Kylie Cosmetics perfume trio, we also couldn’t help but notice the Medicube Kojic Acid Turmeric Brightening Gel Masks she was wearing in two slides.

Promising a glass-skin effect, the niacinamide-packed K-beauty buy makes skin brighter, radiant and more hydrated. (Shoppers also rave about the masks, which are currently $19 for a four-pack.)

A lovely me-time treat, they can be worn overnight or even for a few hours for a visible glow. They’re even safe for sensitive skin.

The Khy founder has also shared her love of Medicube’s beauty-tech Booster Pro device on social media before (as has her sister, Kim Kardashian), once even visiting a brand pop-up in Los Angeles.

Meanwhile another of her sisters, Kendall Jenner, also wore the brand’s masks while on a jet for her birthday vacation last fall, meaning at least three of the famous siblings are all in on the South Korean skin care line.

The Kardashian-Jenner clan is not alone in loving the viral beauty label; celebs like Kyle Richards, Alix Earle and Meghan Markle have all given Medicube love as well.

And shoppers are hooked, too. One five-star review of the best-selling mask reads, “I have sensitive skin that reacts to just about everything- except this mask! It leaves my skin taut, moisturized, and brilliant. I can even tell in the few days after using it that my skin loves this product and reacts very well!”

“My pores shrink, my face is baby soft, and my acne dries out (but this doesn’t leave my skin dry),” the same person added.

Why Trust Page Six Style Shopping

This article was written by Erica Radol, Page Six Commerce Reporter. From identifying the top anti-aging skincare secrets the stars trust to dishing on the latest fashion collabs to finding a great deal on all of the above, Erica has a knack for reporting on – and even testing – Hollywood’s bestselling fashion and beauty products. Before joining Page Six in 2025, she wrote about entertainment, lifestyle and shopping trends for Us Weekly, The Daily Beast, Entertainment Tonight, Well+Good and Hearst.