A few weeks ago, Spider-Man: Brand New Day surpassed Avengers: Endgame and then finally Star Wars: The Force Awakens to become the highest-grossing movie ever in North America, at least so far as raw dollars are concerned. (If you attempt to adjust for inflation, Gone with the Wind and the original Star Wars prove near-impossible to beat at the top.) Worldwide, the Spider-Man movie trails both Endgame and current #1 Avatar — but a current re-release of Endgame, planned primarily to promote the upcoming Avengers: Doomsday, could allow that film to climb further up the charts. Naturally, Brand New Day, which is still playing in 2,400 theaters nationwide, is already planning a re-release of its own, featuring deleted scenes including Rosario Dawson‘s Claire Temple character, to potentially hold its #1 title.

Now, technically, Spider-Man’s brand new record is probably safe for now, even without further intervention. The film has grossed $950 million so far in North America. It only recently fell out of the weekend box office top five, and is on track to finish with around $970 million. Endgame, meanwhile, opened at #1 this past weekend, boosting its overall total to $884 million. But re-releases often fall off pretty quickly even when they’re not advertised as single-weekend events, so the likelihood of Endgame finding the additional $85 million it would need to pass Brand New Day is pretty low. Most likely it has to be content with crossing the $900 million mark; it may not even surpass the Force Awakens total of $936 million (which, to be fair, was hit over a decade ago, and without any re-releases so far).

The more enticing idea for Sony, which releases the Spider-Man movies despite being produced by the same Disney-owned Marvel Studios that makes Avengers movies, would be that maybe Spider-Man: Brand New Day could inch past the $1 billion mark in North America, something no film has ever achieved. It’s unlikely — past Spider-Man re-releases did not bring in an additional $30-40 million — but they must figure there’s no harm in squeezing every last dollar out of the biggest movie of the year.

To do so, Sony is resorting to what used to be the value-added bonus to buying a DVD or Blu-ray: deleted scenes. When Brand New Day was released, there was word that Rosario Dawson shot a scene of her character Claire Temple, a New York City nurse, treating Peter Parker’s injuries following his fight with Scorpion. Claire has appeared in Marvel’s grittier Netflix TV shows, including Daredevil and Jessica Jones, and other characters from those New York-centric series have turned up in the Sony Spidey series: Matt Murdock (Charlie Cox), also known as Daredevil, meets with Peter in No Way Home, while Frank Castle (Jon Bernthal), also known as the Punisher, has a bona fide supporting part in Brand New Day. Presumably that’s one reason the filmmakers decided Claire needed to be cut for pacing reasons.

Claire fans shouldn’t get their hopes up for a Punisher-sized role. The scene probably amounts to a few minutes at most. But every minute counts when trying to tame oft-overstuffed superhero blockbusters to manageable length. A re-release advertising its extra footage is a fine opportunity to see this material cut into the film.

There’s no word yet about what else might be included. But another deleted scene mentioned in fan communities is one where Spider-Man gets a vaccination to show kids that it’s not scary. (It would be grimly hilarious if Disney and Sony were, indeed, too scared to actually show this happening.) This is also likely to be just a few minutes, if that. These sorts of reissues tend to add back in about 10 minutes of footage total, sometimes less, which would keep this movie still within the two-and-a-half-hour range. It’s also possible Sony and Marvel could work out a deal to include some kind of final Doomsday teaser.

Also: Keep in mind that the re-release hasn’t even been officially announced or dated yet, so it’s still possible that it might not happen. It’s hard to figure exactly where it might fall on the release calendar. Best bet would be the weekend of October 30th, when there are few high-profile wide releases, or December 11th, the weekend before Doomsday, which is also light on new releases. The film’s DVD release date is December 15th, so it might make sense to put the deleted material (which you’d assume would be on the disc, though it wouldn’t have to be) in theaters just before that, to wring some extra Spider-Man cash, promote the disc release, and preview Doomsday all at once. As was the case with Madame Web, one web connects them all.

Jesse Hassenger (@rockmarooned) is a writer living in Brooklyn. He’s a regular contributor to The A.V. Club, Polygon, and The Week, among others. He podcasts at www.sportsalcohol.com, too.