These Prime Big Deal Day finds are under $100 — and totally underrated
Get ready to load up your shopping carts!
October Prime Day 2026 has arrived, and with it comes a flurry of deals on some of the best Amazon finds of the year. To help you maximize your savings, we’ve dedicated this guide to the best Prime Day deals under $100 (trust us — there’s no shortage of fabulous, budget-friendly finds).
The shopping extravaganza runs from Oct. 6 through Oct. 7, giving shoppers just two days to score savings on everything from home essentials and beauty favorites to incredible tech gadgets, kitchen must-haves, and much, much more. Plus, Prime members score free same-day and two-day shipping on select items ‚— so you can have your wishlist delivered to your front door.
Our shopping editors have spent hours sifting through the best deals from our favorite brands — many of which we’ve had the chance to test and review firsthand — so we can tell you whether they’re as good as reviews say. Below, we’ve rounded up our very favorites from Apple, Bissell, Keurig and many more.
Whether you’re ready to upgrade your TV, in the market for an air purifier for fall, or finally ready to splurge on something a little fancier (think some stunning new luggage or that skincare must-have all over your TikTok feed), this list has you covered.
Happy shopping and happy savings!
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October Prime Day Home Deals
Bissell Little Green Mini Portable Carpet Cleaner
Don’t let the size of this cordless vacuum fool you. This pint-size powerhouse cleans carpets, upholstery, pet beds to area rugs and car interiors. At just 7 pounds, it’s easy to tote around and stash away when the cleaning frenzy is over. It comes with an 8-ounce bottle of Little Green OXY formula, plus a 12-foot cord and 4-foot hose for reaching those truly annoying spots.
Product Spotlight

I’ve been using the Elemis Pro-Collagen Cleansing Balm and it makes taking off my makeup feel like a little treat at the end of the day. It melts into my skin, takes off makeup and sunscreen well, and leaves my face feeling clean without that tight, dry feeling. I also love the rich balm texture because it makes my nighttime routine feel a bit more special.
My skin feels soft and comfortable after I use it, and I love how easily the balm melts as I massage it in. It’s one of those products that makes me want to slow down and actually enjoy my skincare routine instead of rushing through it. Available in four scents, including rose, green fig, black cherry and fragrance-free, the silky texture gives it that spa-like feel, which I’m always happy to have at home.
At 40% off during Amazon Prime Big Deal Days, I’d definitely be tempted to grab another one. It’s a great time to try it if you’ve had your eye on it, or stock up if it’s already part of your routine. A little everyday luxury at a better price? I’m in!
Casper Original Pillow (Set of 2)

Sweet dreams coming your way. Casper’s down-alternative pillows combine cloud-like comfort with actual head and neck support. The plush outer layer feels wonderfully squishy, while the supportive inner core helps keep your head and neck comfortably aligned through the night. Hot sleepers, take note: the airy construction is designed to keep things feeling cool.

Some Prime Day purchases are wants, but fresh sheets are practically an essential. The CGK Linens 6-Piece Sheet Set makes refreshing your bedding easy, with a complete set that includes a flat sheet, fitted sheet and four pillowcases for a crisp, hotel-inspired upgrade without the hotel price tag.
The soft, breathable sheets are designed for everyday comfort, while deep pockets help keep the fitted sheet securely in place. Go classic with the white set for that freshly made-bed look that never goes out of style. With 15% to 30% off for October Prime Day, this is exactly the kind of household essential worth grabbing while it costs less.
LEVOIT Air Purifier

Breathe a little easier with this sleek editor-loved LEVOIT air purifier, which uses HEPA and activated carbon filtration to capture up to 99.97% of airborne particles, including dust, pollen, pet dander, smoke and odors. The compact design won’t hog your space, while smart auto-adjustment and whisper-quiet operation make it easy to run around the clock. Even better: it’s more than 20% off on Amazon right now.

Hearing aids can come with some serious sticker shock, but Oricle Hearing offers a much more approachable entry point. Priced at just $99.99, the Oricle 2.0 Hearing Aids feature advanced noise cancellation to cut down distracting background sound, along with easy volume controls and a portable charging case for everyday convenience.
Already a strong value at under $100, they’re getting an extra Prime Day price cut on Oct. 6 and Oct. 7. Apply code HEARMORE26 at Amazon checkout to knock another $4.95 off, bringing the pair down to just $95.04.
Ring Spotlight Cam Plus

Upgrade your home security system with the Ring Spotlight Cam Plus, which delivers 1080p HD video and a wide 140-degree field of view. Motion-activated LED spotlights help illuminate the action after dark, while two-way talk and an app-controlled siren let you respond in real time. Choose from battery-powered or wired versions.
SWISSGEAR Signature Hardside Expandable Checked Large Spinner Luggage

A sturdy, spacious suitcase for under $100? Now that’s a serious Prime Day travel deal. This SWISSGEAR spinner has the sleek look and roomy design you want whether you’re jetting off soon or simply retiring your beat-up old luggage. Besides this neutral tone, it comes in several bright colors you can easily spot on the baggage carousel.
Philips Hue LED Smart Light Bulb 3-Pack

Say bye to the bright white lights. Philips Hue smart bulbs let you adjust brightness, color and schedules right from your phone or with your voice, with millions of colors and plenty of white-light temperatures to choose from. Movie night, dinner party or cozy Sunday? There’s a setting for that.
DEWALT 20V MAX Impact Driver

Major home makeover plans? The DEWALT 20V MAX Impact Driver is basically a workhorse in power-tool form: compact, fierce and ready to get things done. It packs serious punch for tackling stubborn screws and other DIY jobs without making you wrestle with a giant tool.
Dreo Tower Fan for Bedroom

Fall means we’re closing out windows. When things get a little muggy, call in the Dreo. This slim tower fan delivers powerful airflow while keeping noise to a minimum, with customizable speeds so you can dial in your ideal breeze. And because it takes up barely any floor space, you won’t have to rearrange the room to make room for it.
Shark WANDVAC Cordless Hand Vac

For crumbs, dust and pet hair that somehow appear five minutes after you clean, there’s the Shark WANDVAC. At just 1.4 pounds, this cordless hand vac is ridiculously easy to grab, with a high-speed brushless motor that brings plenty of suction power. Bonus: It also comes with a crevice tool, FurFins pet attachment, one-touch debris emptying and charging.
Ring Floodlight Camera

This isn’t your average outdoor security camera: the Ring Floodlight Cam combines 1080p HD video with a whopping 2,000-lumen motion-activated floodlight. You’ll also get customizable motion zones, mobile alerts, an 85dB remote siren and Alexa compatibility. Plus, you can add a subscription for features including video history and AI alerts.
October Prime Day Health and Wellness Deals
MERACH Stair Stepper

Get your steps in without leaving the house with this adjustable MERACH stair stepper. The pedals and handlebars accommodate different heights and workout intensities, while the sturdy frame supports up to 300 pounds and the LCD monitor tracks time, steps and calories. Best of all, it folds down small enough to tuck under the bed or into a closet when you’re done with your workout.
Under Desk Elliptical Machine, Quiet & Portable Seated Pedal Exercise

This under-desk elliptical is your ultimate low-effort workout hack: compact, quiet and designed to keep your legs moving while you work, watch TV or hang out at home. Choose from 12 speed levels and different intensity modes, while the LCD keeps tabs on your workout stats. Reviewers also praise its natural motion and portability.
23andMe Ancestry Service DNA Test

Curious where your family came from? We were too and had to try it our ourselves (read the full review here). The 23andMe kit makes digging into your ancestry as easy as providing a saliva sample. You can explore your family’s origins, discover potential relatives and build out your digital family tree — making it a fun gift for someone else or a rabbit hole to fall into yourself. Plus, the company offers an optional traits and health upgrade for even more key genetic information.
AG1 Greens Powder Refill Pouch

I’ve tried plenty of supplements that promise the moon, so I was skeptical when I first tried AG1. But this research-backed daily health supplement me over pretty quickly — it tastes surprisingly refreshing and mixes smoothly without that dreaded gritty texture. I also expected my stomach to protest, but I had no bloating and noticed my digestion felt more settled after a few weeks. Bonus: I felt a little fuller and more satisfied after meals, which I definitely wasn’t expecting from a scoop of green powder.
AXV Vibration Plate Fitness Platform

Want to shake up your workout routine? The AXV vibration plate uses whole-body vibration designed to stimulate muscle contractions, and its speed adjusts from 1 to 120. It also comes with resistance bands for upper- and lower-body exercises, plus a remote and LED display for tracking your session. Compact enough to stash away, it’s an easy way to add movement without setting up a full home gym.
Gruns Adult Sugar-Free Super Greens Gummies

Greens without the green-powder ordeal? Sign us up. Grüns combines fruits, vegetables, and over 20 vitamins and minerals. The sugar-free gummies come in convenient packets that are easy to take on the go. They’re also third-party tested and clinically backed, with thousands of repeat customers and survey respondents reporting benefits including increased energy and improved overall well-being.
Walking Treadmill Pad with 0-5% Incline

This compact walking pad brings the treadmill to you without demanding a dedicated workout room. Its whisper-quiet 2.5HP motor, shock-absorbing surface and up-to-5% incline give walks a little extra oomph, with speeds reaching 4 miles per hour. Reviewers love that it’s easy to tuck into tight spaces — one even said they’ve used it next to their little ones’ crib.
October Prime Day Beauty Deals
Revlon One Step Volumizer

The editor-approved Revlon One-Step Volumizer is basically the shortcut to a good hair day. This blow-dry brush dries and styles at the same time, creating smooth, shiny volume without requiring professional-level coordination. With four heat settings and plenty of love from our team, it’s an easy way to get that fresh-from-the-salon look at home.
wavytalk Red Light Therapy Mask

If your skincare routine could use a little high-tech upgrade, the Wavytalk Red Light Therapy Mask is an easy to add. It uses red light to target the look of fine lines, uneven tone and dullness, all while you sit back and do absolutely nothing (or scroll your phone).
Crest 3D Whitestrips

Coffee, wine, and other little indulgences stand no chance. These editor-tested Crest 3D Whitestrips work in about an hour and are designed to tackle everyday stains without adding another complicated step to your routine. The bonus-size box comes with 22 treatments, so you can keep that brighter-smile momentum going.
Sunday Riley C.E.O.

Summer is over, but your shine doesn’t have to be! Sunday Riley C.E.O. is basically a wake-up call in serum form. Packed with vitamin C, it helps brighten the look of uneven tone and boost radiance while delivering antioxidant protection. The lightweight formula absorbs quickly, so you get all the glow without feeling like you’ve coated your face in serum.
Filterbaby Skincare Filter 2.0

Your shower water might be doing more to your skin than you realize. The Filterbaby Skincare Filter 2.0 helps reduce impurities like chlorine and heavy metals that can contribute to dryness and irritation, and it attaches right to your faucet. It’s easy to install and reviewers say they noticed softer-looking skin and healthier-feeling hair after installing.
CHI Original Ceramic Flat Iron

The CHI Original Ceramic Flat Iron is one of those hair tools that you’ll come back to again and again. Its ceramic plates glide smoothly through hair to help tame frizz and create a sleek, polished finish without spending forever in front of the mirror. It heats up quickly, too — and with nearly 50% off for Prime Day, now’s a pretty good time to upgrade.
Waterpik Aquarius Water Flosser

Flossing doesn’t have to be a chore. The Waterpik Aquarius makes the whole thing considerably less painful. It offers 10 cleaning settings, a gum-massage mode and a built-in timer to help you get a thorough clean without the usual flossing gymnastics. And right now, it’s on sale for under $50 — which gives your dental routine one more reason to smile.
Philips Sonicare 7300 Series Electric Toothbrush

The Philips Sonicare 7300 Series is a serious upgrade for those looking to improve their oral health. You get four modes, a pressure sensor, smart app coaching and an A3 Premium brush head designed for deeper plaque removal and healthier gums. The set also comes with three brush heads and a travel case, so you’re covered at home and on the go.
Olaplex Wash and Shine Hair Kit

Why buy one Olaplex product when you can get the whole hair-glossing lineup? This trio includes the Bond Maintenance Shampoo and Conditioner plus the bestselling Bonding Oil for smoother, shinier, seriously silky-looking hair. Our editors swear by the combination, and getting all three for less makes the deal even sweeter.

Tiny but mighty, the Medicube Mini Booster Pro is designed to help your skincare products absorb more effectively for that coveted dewy, glass-skin look. It has red and blue LED therapies plus five microcurrent intensities, so you can customize your routine depending on what your skin needs. Our beauty writer tested a ton of Medicube products in Korea, and this compact device was one of the ones that genuinely stood out. Read more on our favorite microcurrent devices.
Grande Cosmetics GrandeLASH-MD Lash-Enhancing Serum

Our beauty writer has tried her share of lash serums, and GrandeLASH-MD is one she keeps coming back to. With consistent daily use, it’s designed to help lashes look longer and fuller — and more than 10,000 shoppers reportedly buy it each month. It does require a little commitment, but if longer-looking lashes are the goal, this is one step worth sticking with.
October Prime Day Tech Deals
INSIGNIA 40-inch Class F40 Series LED Full HD Smart Fire TV

Need a solid TV without blowing your budget? This 40-inch Insignia packs two HDMI ports, a USB port, built-in Fire TV and an Alexa-enabled remote into one seriously affordable setup. The Full HD picture punches above its price point, and parental controls make it a practical pick for families, too.
Apple AirPods 4

The AirPods 4 bring better sound, clearer calls and Personalized Spatial Audio thanks to Apple’s H2 chip. They’re lightweight, sweat-, dust- and water-resistant, and now charge via USB-C, so they’re ready for everything from your morning commute to a sweaty gym session. Just pair them with Find My and you’ll have a much easier time tracking them down when they inevitably disappear into the couch cushions.
Amazon Fire TV Soundbar

Your TV might look great, but does it actually sound great? The Amazon Fire TV Soundbar delivers crisp, room-filling audio in a compact package that’s easy to set up and even easier to love. It’s a simple way to give your movie nights and binge sessions a serious audio upgrade.
Amazon Echo Show 5

The Echo Show 5 squeezes a surprisingly useful smart-home hub into a compact display. Alexa handles everything from smart-home controls and video calls to everyday questions, while the screen and punchy speakers make it more versatile than your average smart speaker.
Fitbit Charge 6 Fitness Tracker

The Fitbit Charge 6 keeps tabs on your health without making your life more complicated. The Fitbit Charge 6 tracks workouts, heart rate, sleep, and daily movement with a straightforward interface that’s easy to use. Plus, with up to seven days of battery life, you can spend more time tracking your progress and less time hunting for a charger.
Amazon Kindle 16GB

The latest basic Kindle is lighter and more compact than ever, making it an easy travel companion for readers who’d rather not lug around a stack of books. You also get a brighter front light, dark mode, and the same glare-free matte display that makes long reading sessions easier on the eyes. And right now, it’s sitting at its lowest price of the year — so your TBR pile may want to prepare itself.
Beats Solo 4

The Beats Solo 4 are back at half off, and that’s a pretty sweet excuse to upgrade your headphones. They come with UltraPlush ear cushions, up to 50 hours of battery life, USB-C audio and Personalized Spatial Audio with dynamic head tracking. Translation: your playlists are about to sound much better.
Apple AirTag 4-Pack

One AirTag is handy; four is where things get really useful. This four-pack lets you keep tabs on multiple must-not-lose items through Apple’s Find My app, from keys and bags to luggage and whatever else tends to vanish at the worst possible moment. Consider it a little extra insurance when you’re traveling with valuables (luggage, wallet and maybe even your dog).

This budget-friendly smart bracelet keeps things simple, with an easy-to-read interface and a beginner-friendly setup. It offers a surprisingly long 20- to 30-day battery life plus health tracking features like sleep, heart rate, blood oxygen, stress and workout modes, all without a subscription. It’s available in four colors and comes with a 30-day free return window and a one-year warranty.

The Toniebox 2 makes screen-free entertainment feel refreshingly easy for kids and parents. Little ones can control stories, songs and games with tactile Tonie characters, while features like a sleep timer and sunrise alarm help make bedtime routines smoother. It’s ad-free, too!
October Prime Day Clothing Deals

The Women’s Oralay Down Jacket is available with or without a fur trim, and comes in nine bold colors, from deep navy to bright yellow. With 90% duck down padding, the coat is designed to keep you toasty when the thermometer drops. The jacket is also Amazon shopper-approved, receiving over 27,000 reviews with an average rating of 4.5 stars. Snatch your own today while the deal lasts.
Free People Women’s Libre Wide Leg Jeans

Wide-leg jeans can go from effortlessly cool to comically oversized real quick, but these Free People Libres strike a more wearable balance. They’re an easy way to get that relaxed denim look without completely drowning in fabric. One Amazon shopper called them “stylish and not ridiculously oversized.”

The adidas Samba Classic is one of those shoes that somehow never stops being cool. It’s an iconic soccer-inspired silhouette that works just as well with jeans and trousers as it does on the pitch. And when a classic like this gets marked down, it’s worth scoring a pair before your size or favorite color disappears.
Calvin Klein Elaine Signature Backpack

The Calvin Klein Elaine backpack makes a strong case for ditching your everyday tote. Its sleek design, signature logo detailing and roomy interior give you plenty of space without sacrificing style. Plus, the hands-free design is likely exactly what you want on your commute. Plus, it’s 55% off for Prime Day.
Orolay CHIIONE Trench Coat

If you’ve spent years living in Orolay puffers, consider this your excuse to switch things up. Orolay’s CHIIONE Trench Coat brings the brand’s practical approach to outerwear into a much lighter, fall silhouette. You still get thoughtful details like deep pockets and three color options, but it’s still chic enough to wear for a night out or on your way to the office.

The Levi’s 501s are iconic for a reason: this high-rise, straight-leg pair is a total blank canvas for whatever look you’re going for. The 100% cotton, non-stretch denim keeps that classic vintage feel, while the signature button fly adds the unmistakable 501 touch. Even better, this particular color is 64% off on Amazon right now — a pretty hard deal to ignore.

The Cole Haan Grandpro Crossover is a perfect shoe for the guy in your life who doesn’t shop for himself. It boasts a grippy rubber outsole and basketball-inspired traction pattern for steady all-day wear. The British tan/ivory color is one of the pairs currently on sale, but there are nearly 30 other colorways to choose from if that’s not your vibe.
Fabletics Women’s Oasis PureLuxe High-Waisted Legging

Your chance to try Fabletics without signing up for a membership. These Oasis PureLuxe leggings are your chance. The buttery-soft fabric, high-waisted fit and seriously comfortable feel make them the kind of leggings you’ll want to live in — and they’re currently 60% off on Amazon. That’s a deal hard to beat.
October Prime Day Kitchen Deals

The Ninja BL660 is the kind of blender that makes you wonder why you ever bothered with a weaker one. It can handle smoothies, sauces and ice-crushing with ease, whether you’re working with a tiny dorm kitchen or feeding a whole family in a hurry. You get a roomy 72-ounce pitcher plus two to-go cups, so it’s ready for everything from breakfast smoothies to salad dressings, hearty soups and more.
Keurig K-Mini Coffee Maker

Deciding on the perfect coffee machine for your tiny kitchen? No problem. The Keurig K-Mini is less than five inches wide, so it delivers your morning caffeine fix without eating up half your precious counter space. It’s fast, compact and basically made for apartment dwellers who need coffee but refuse to sacrifice an entire countertop to get it.

This 21-piece CAROTE set comes with removable handles, meaning you can go from stovetop to oven without dirtying another dish — or wondering where you shoved the tops. Everything stacks neatly, saving precious cabinet real estate for the kitchen gadgets you absolutely swear you’re going to use someday. It’s the kind of space-saving setup that makes a tiny kitchen feel significantly less chaotic.

Why cram three more appliances into an already crowded kitchen when one can do the job? The Braun MultiQuick 7 comes with an immersion blender, food processor attachment and whisk, plus a flexible shaft designed to tackle tougher ingredients more efficiently.
Cast Iron Dutch Oven with Lid – Non-Stick Ovenproof Enamelled Casserole Pot

Your next Apple Crisp or Roast is waiting. If you love a good low-maintenance meal, this enameled Dutch oven deserves a spot in your kitchen. It’s ovenproof, non-stick and designed to cook everything evenly, making it a low-maintenance alternative to reaching for the slow cooker every time. Basically, it does the heavy lifting while you take the credit.

Say bye to those sad, flimsy plastic cutting mats for this trio of hefty bamboo boards that actually look good sitting on your counter. They’re sturdy enough for serious chopping and come with built-in juice grooves to keep juices and bits and pieces from falling onto the floor.
Breville Juice Fountain Plus

Skip the $11 juice-bar situation and make your morning juice at home instead. The Breville Juice Fountain Plus can handle whole fruits and vegetables with minimal prep, while its cold-extraction design helps limit heat transfer during juicing. Less chopping and less waiting. And considering the Prime Day price, you’ll be saving some money in the long run.

This compact KitchenAid mixer is ready for everything from gently combining chunky ingredients to whipping up fluffy meringue. Five speeds give you plenty of control, while the swivel cord and stainless steel beaters make cleanup and storage refreshingly painless. It’s a small tool that makes a big difference.

Our favorite organization hack. These crystal-clear Rubbermaid containers are leak-proof, stain-resistant and stackable — aka everything you want from food storage without the lid-matching nightmare. They’re especially handy for leftovers and soups, so you can toss lunch into your work bag without spending the commute praying it doesn’t explode.
Your Prime Big Deal Days FAQs, answered
What is Prime Big Deal Days and when is it?
Prime Big Deal Days — fondly known as October Prime Day — is Amazon’s biggest fall sale, offering massive discounts before the holiday rush of Black Friday and Cyber Monday. October Prime Day runs from Tuesday, Oct. 6 to Wednesday, Oct. 7, 2026.
Prime Day vs. Prime Big Deal Days
Prime Day and Prime Big Deal Days are both Prime member-exclusive seasonal sales with massive discounts on rotating bestsellers. Unlike July’s Prime Day, Prime Big Deal Days runs every October as a precursor to the busy holiday season, allowing shoppers to start saving on gift shopping early.
Do you have to be an Amazon Prime member to shop?
October Prime Day is exclusively available to Prime members. However interested shoppers can grab a 30-day free trial to try Prime, and its many benefits with no strings attached, and gain access to exclusive deals and the convenience of fast, free shipping.
What are the best deals?
From reporting on Amazon sales for years, we can tell you for certain that Amazon’s October Prime Day is the ideal time to save on big-ticket tech, Amazon devices, gift-worthy clothing and beauty and skincare staples, household essentials and many more Amazon best-sellers.
Is it worth it?
Every Prime Day sale is a great chance to score deals on thousands of best-sellers, top tech and appliances and every day essentials, but Amazon’s October event also has great pre-holiday discounts on gifts. Our team diligently sorts through all the offers to find the very best items to grab on sale.
When is the next Prime Day?
Already wondering when Amazon’s next Prime Day is? We expect Prime Day to return in summer 2027, but anticipate just-as-good (if not better) deals coming this Black Friday and Cyber Monday. Follow Post Wanted’s around-the-clock coverage, and you’ll be the first to know about headline-worthy sales. Click here to find all of the best deals.
This article was written by Miska Salemann, New York Post Commerce Writer/Reporter. As a health-forward member of Gen Z, Miska seeks out experts to weigh in on the benefits, safety and designs of both trending and tried-and-true fitness equipment, workout clothing, dietary supplements and more. Taking matters into her own hands, Miska intrepidly tests wellness products, ranging from Bryan Johnson’s Blueprint Longevity Mix to the viral Oura Ring to Jennifer Aniston’s favorite workout platform – often with her adorable toddler by her side. Before joining The Post, Miska covered lifestyle and consumer topics for the U.S. Sun and The Cannon Beach Gazette.